Sunday, January 12, 2014

Why You Don't Need a Facebook Page for Your Business

  The first thing you hear from social media "experts" is that you need a Facebook Page for your business. But why do you need a tool where 99 percent of what you post is never seen by anyone? So you get a Facebook Page opened. You make it pretty by branding it with your logo, image, colors and slogan. You then tell all your friends and visitors to "Like" your page and you manage to get 300 Likes to your page. Now what? How is your Facebook page important to your business?... Well, it's not!

   A normal Facebook Page will only serve to use up your time and money, unless...  Unless your create an iFrame for your Facebook Page. An iframe page encompasses the C.C.E.(TM) formula.  The C.C.E.(TM) makes your Facebook Page a practical, real business tool for growing your database, getting your visitors to take an action getting them to engage with you.

The C.C.E.(TM) Formula stands for:

  • C - Capture
  • C - Call to Action
  • E - Engagement
   With this formula implemented on your Facebook Page you can Capture leads and add them to a CRM or other databases. You get the visitor to your page to take an Action. And you create an Engagement, or communication with the visitor. All this leads to real return on investment for your business.

WordPress Training Courses Miami
Figure 1.1 - Facebook Page iFrame

   There are many ways to create a Facebook Page iframe style page.  One of the easiest (and free) ways is an app from Facebook called Woobox. Woobox installs in minutes and lets you create and practical Facebook Page Tab where you can direct traffic instead of your Timeline, and get real results by putting the C.C.E.(TM) formula to work for you! See Figure 1.1 for sample.

   I teach many courses in Social Media Marketing, SEO, Internet Marketing, Marketing and business, and offer a Social Media Certification course, the Certified Social Media Marketing Specialist (CSMMS) program, which consists of 13 modules, quizzes and a project. The CSMMS program is designed to make you successful in your own Social Media Marketing business, or help you get a high paying job in these topics. 

You can get more information on the CSMMS program and .

Manny Sarmiento - CEO
New Media,  New Marketing, Inc.