Saturday, June 9, 2018

5 Mistakes Small Business Owners Should Avoid by Caitlyn Rose Financial Journalist

5 Mistakes Small Business Owners Should Avoid

Every small business owner wants to maximize profits over the long term. However, many business owners make mistakes every day that prevent them from seeing success. Correcting these mistakes is key to a more profitable business. Here are five of the most common mistakes that small business owners must stop making:
1. Business Tax Errors
Small business owners are notoriously bad with their taxes. Instead of trying to do taxes yourself, spend some time and money with a professional. In the long run, this decision will actually save you time and money. The more time you spend with a tax professional, the more well-versed you will become on the subject. There are a lot of business owners who end up in trouble with the IRS because of tax mistakes made in the past– don’t let this be you!
2. No Website or Digital Presence
It’s seems safe to say, the internet is here to stay. Small business owners who still don’t have a website will have to invest time and money in this area eventually. Similarly, social presence is increasingly important for branding and being found by customers.
Over the long term, there are many business owners who lose sales because they do not have a website or a digital presence of some kind. Anyone who wants to drive traffic and sales through their site needs to observe current best practices for good results. The easiest way to do this is by using a free website template and hiring a digital marketing professional to help set it up. Social accounts are even easier to create, and are totally free to use.
3. Bad Financial Records
Many small business owners are people who like to take action quickly. Instead of being impulsive, it is important to keep an eye on every dollar coming in and out of your business. Successful businesses keep their financial statements updated and free of errors. The benefits of well-kept financial records will reveal themselves when you seek funding, investors, and/or expansion.
4. Too Much Debt
Many companies carry too much debt on their balance sheet. Debt can have some very negative effects on your business. Although many large companies manage debt well, this can be difficult if you are a small company.
There are various affordable loan options for small businesses to help ease the pressure of daily operations. Make sure to review all of the loan terms and conditions before signing the paperwork to make sure you can afford the repayment terms.
5. A Short-Term State of Mind
Finally, too many small business owners today only think in the short-term. Learning how to think about your business in the long-term allow you to see the big picture.A short-term mindset will cost you more time, money, and aggravation in the long-run. Take steps today to plan for tomorrow, and stick to the plan, that’s the only way to sustain growth.
Caitlyn Rose - Finance Journalist
Caitlyn is a business consultant and editor for LendGenius with an intimate understanding of business finance.
An entrepreneur at heart, she supports small local businesses whenever she can.

More from Caitlyn Rose 

Read the entire article and many more at LendGenius: 
https://www.lendgenius.com/blog/5-mistakes-small-business-owners-avoid/ 

Friday, April 27, 2018

What is WordPress? How do you use WordPress? How to Create a Website with WordPress Themes and Software

What is WordPress? How do you use WordPress? How to Create a Website with WordPress Themes and Software

WordPress is a free and open source blogging tool and a content management system (CMS) based on PHP and MySQL, which runs on a web hosting service. Features include a plug-in architecture and a template system. It was first released on May 27, 2003, by its founders, Matt Mullenweg and Mike Little.

Why Use Wordpress?

  • Easy to Use / Functional
  • Quick - Design a Website in Minutes
  • Easy to Use / Functional
  • DIY - Possible to Do It Yourself
  • Professional Designs - Thousands of Free Themes
  • SEO - Search Engine Optimisation
  • Social Media Friendly
  • Inexpensive / Save Money on Changes 

Easy to Use / Functional:


WordPress themes and WordPress templates are easy to use. Once you have your WordPress hosting, which is just standard hosting.
WordPress website themes have plugins and widgets which perform different functions. Just like with smartphones there's an app for that, with WordPress there is usually a plugin for that. You can make your website very functional with WordPress.


Quick - Design a Website in Minutes:

You can learn how to create a website fast and easy with free WordPress themes. If you have website content ready with a few simple steps and WordPress templates you can build a website within minutes.

DIY - Possible to Do It Yourself:

WordPress website design is so simple that you can definitely do it yourself. The hardest part about designing with WordPress themes is creating the content. If you want to learn how to create a website you can take one of our WordPress Training Courses. Get more information at www.WordPressTrainingandClasses.com.

Professional Designs - Thousands of Free Themes:

You can have a professional looking by using predesigned WordPress themes or premium WordPress themes and plugins, available at a small cost.

SEO:

WordPress websites are automatically SEO, Search Engine Optimization friendly, since they are built on a blog platform. SEO plugins and widgets can enhance the chances of showing up on Google, Bing and Yahoo at no additional cost.

Social Media Friendly:

WordPress plugins provide Social Media share buttons and social media follow me buttons. Some of the premium WordPress themes have built in social media tools that make it easy for the user to share your WordPress websites on their Facebook, LinkedIn, Twitter, Google+ and other social media sites.

Inexpensive / Save Money on Changes:

WordPress sites are inexpensive to build. The only costs associated to your WordPress websites are your hosting fees, your domain fee and the cost of Premium WordPress Themes and plugins if you choose to upgrade to one.

Conclusion:

You can learn how to create a website in minutes using free WordPress themes. Your website will look professional with thousands of free WordPress themes or premium WordPress themes. You can save time and money by making changes to your WordPress website yourself. WordPress Courses in Miami, Ft. Lauderdale or online.

Thursday, April 26, 2018

Top 10 WordPress Plugins 2018


                                                                

Top 10 WordPress Plugins 2018

WordPress training in Miami. All in One SEO Pack WordPress.

     #1   All in One SEO 

      Out-of-the-box SEO for your WordPress blog. Features like XML Sitemaps, SEO for custom post types, SEO for blogs or business sites, SEO for ecommerce sites, and much more. More than 30 million downloads since 2007. The best plugin for any WordPress Developer. Makes it easy for you to change the Home and Description titles. You are also able to add keywords for your home page.

I personally love this plugin out of all the plugins, I have used this plugin on all my websites. It’s free, easy to use, and very clean.

                     
WordPress training in Miami. WPForms WordPress.


    #2   WPForms

      Beginner friendly WordPress contact form plugin. Use our Drag & Drop form builder to create your WordPress forms. Easiest contact form to use. The user can send messages to your email through the contact form. The admin can change the settings of who the email is being sent to and they are also able to change the contact forms information.

This is my favorite contact form. It’s simple and easy to use, watched one video and figured out the rest within minutes.

                          
Updraft Plus


     #3  Updraft Plus

      Backup and restore: take backups locally, or backup to Amazon S3, Dropbox, Google Drive, Rackspace, (S)FTP, WebDAV & email, on automatic schedules. Best backup and restoration plugin in WordPress. You can connect it to Dropbox, Google Drive, Amazon S3, and more. The connection will deliver files that are being restored or backup. You can go back to previous versions of your own website and change whatever mistakes you made.

This has helped me throughout all my websites, I have made some mistakes and the backup helped me revert those mistakes.

                                                
Google XML Sitemaps


    #4  Google XML Sitemaps

      This plugin improves SEO using sitemaps for best indexation by search engines like Google, Bing, Yahoo and others. Your website keywords will be indexed and shown through a google search.

Very useful in my opinion if you want your website to become more visible.    

                        
WordPress training in Miami. Youtube Widget Responsive WordPress.


     #5  Youtube Widget Responsive

     Widgets responsive and shorcode to embed youtube in your sidebar or in your content, with all available options. Best video widget for youtube. In the video widget there is a problem where your video will overlap other text or images next to it if you resize your page. The Youtube Widget Responsive will stay in the same position if you resize the web page.

On my website wordpresstrainingkissimmee.com I had a video issue that it would change sizes if I resize the page, it would sometimes overlap my text and images. Adding the Youtube Widget Responsive saved my life and was able to stay in the same position no matter what.

                                     
WordPress training in Miami. Yoast SEO WordPress.

     #6 Yoast SEO

      Improve your WordPress SEO: Write better content and have a fully optimized WordPress site using the Yoast SEO plugin. It provides advanced XML Sitemaps, you’ll have full control of the sites breadcrumbs, and set canonical URLs to avoid duplicate contents. No penalties from Google. Already has 5 million active installations.
                                                     
WordPress training in Miami. iThemes Security WordPress.

     #7  iThemes Security

      Take the guesswork out of WordPress security. iThemes Security offers 30+ ways to lock down WordPress in an easy-to-use WordPress security plugin. The best security plugin for WordPress. It can allow you to ban users, detect file changes, and allow users to request permission to files. Another great feature is backing up your database.

                                               
WordPress training in Miami. WP Super Cache WordPress.

     #8 WP Super Cache

      A very fast caching engine for WordPress that produces static html files. Users who haven’t blogged, commented, or logged in will be delivered static html files. About 99% of your users will be served static html files.

Only use this in case of emergencies, it can potentially cause strange CSS errors to your website. Useful if you have lots of traffic in your website.
                                                                       
WordPress training in Miami. Facebook Widget WordPress.

     #9  Facebook Widget


      This widget adds a Simple Facebook Page Like Widget into your WordPress website sidebar within few minutes. This is great if you have a facebook account or for any facebook user in general. Liking something on facebook is a very common thing people do.

I personally liking whatever is coming up or something that is featured. Great for people who enjoy liking upcoming events or great moments.

                    
WordPress training in Miami. Jetpack WordPress.
                               

     #10  Jetpack by WordPress

      The ideal plugin for stats, related posts, search engine optimization, social sharing, protection, backups, security, and more. The Jetpack plugin offers design services, marketing services, and security services. The design service helps you customize your website from start to finish. The marketing service helps you measure and promote your site. Lastly, the security services prevent hacking, data loss, and downtime. You will not have any security threats guaranteed.

    If you want to learn how to build a website using WordPress visit us at http://www.wordpresstrainingandclasses.com/ Register today!