Sunday, August 18, 2013

What Does Chocolate Lava Cake Have to do with Social Media?

What Does Chocolate Lava Cake Have to do with Social Media? 

Sitting at Chili's enjoying the free Chocolate Lava Cake I was served after checking in on my Foursquare app, I got inspired to feed my readers a blog post on the importance of Local Social Media.

Social Media Marketing, Foursquare and the importance of Local Social Media.
Enjoying Free Chocolate
Lava Cake at Chili's
I'm always surprised to find  large number of businesses not using these proactive business building tolls like Foursquare. Foursquare is free, it's easy, and it brings business into your establishment! So why aren't businesses using it? Because very few business owners are learning and understanding Local Social Media. 

On Foursquare you can claim your business listing and advertise Specials for patrons who check in at your business. Potential patrons surfing on their smart phone will see an orange tab differentiating your business from others in the area, therefore giving you a proactive way to bring potential new clients to your business.

Listing your business on Foursquare is free and it is a better tool than Facebook, Yelp, Gowalla, Google Places or other check in apps because of it's ability to draw browsers to your business with Check In Specials.

Your First Foursquare Local Social Media Marketing Move

Simply go to, click on Business Tools > Your Listing and the click on the Get Started button to claim your business on Foursquare. Confirm your listing then add Check In and Mayor Specials to your listing.

Once you've claimed your listing you will start driving more new and repeat customers to your place of business! Congratulations! 

Manny Sarmiento - President
New Media, New Marketing, Inc.

GET CERTIFIED! In Social Media...! 

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