10 Ways to Improve your Digital Marketing Strategy! SEO, Social Media, Web Design and Internet Marketing!

10 Ways to Improve your Digital Marketing Strategy!

1. Join your local Chamber of Commerce, it is a great way to network and build your professional standing.
2. Attend community events and network, network, network!
3. Take a professional headshot and update your professional presence to reflect your commitment to your professional persona!
4. When meeting someone, always hand out two business cards only after you asked for them, one for them to keep, and one for them to hand out to other professionals.
5. Add a signature block to your outgoing e-mail that includes your name, firm name (or simply attorney at law) city, state and phone number.
6. Send birthday and holiday cards to colleagues and clients. A simple online calendar can help you coordinate and send reminders. It works as a nice gesture and a way to build your client/professional relationships
7. Have lunch or coffee breaks with attorneys who practice in other areas and be sure you have plenty of each other’s cards for referrals.
8. Join a local law-referral group and attend their events. Grow your professional network and interact with fellow attorneys that could potentially help you find business in the future!
9. Create a website that optimizes your search engine results. Don’t get lost on the second page of search engines, maximize your online marketing results by understanding SEO!
10. Update your social media and website constantly, don’t let your marketing messages become irrelevant.

If you are an attorney-of-law and are looking for extra networking opportunities check out: The Attorney Marketing Annex for Miami’s best lawyer referral service. Click Here for more information!

The Seven Paradigms of Social Media Marketing

The Seven Paradigms of Social Media Marketing

It’s all about SEO: Social Media is all about SEO. Think domination, you want to dominate your market. Create that level one content that makes real engagement happen. Learn more about level one content on my course on Udemy.

DIY It: Tools to enhance your brand in the market. Tools such as Hootsuite, constant contact social share, Tweetdeck, bookmark social media accounts, YouTube, and Slideshare.net.

Building Relationships (G.A.S.): Give knowledge, ask questions, relationships top of mind of awareness. For example: If I am in your "Tribe" and need your type of services, I refer business to you, exchanging.

T.O.M: Top of Mind Awareness - First one they think of when they're ready to buy your
products or services.

“Expert” Status: When you have a blog you are perceived as an expert.

The “Tribe”: People in a group. Everyone that belongs to you, everyone that is in your network or works together. Fund your tribe, keep them loyal and those are the people that would refer more business too.

Engagement: Engage in Social Media accounts by consistently posting on these accounts or blogs.

View the full course on Udemy, 50% OFF!

Manny Sarmiento
President / CEO New Media, New Marketing, Inc.

The Four C’s of “New Marketing” and Social Media Marketing

The Four C’s of “New Marketing” and Social Media Marketing

Most of us or most new business owners want to post on Facebook. They want to open a Facebook account and start posting right away for their new business. This is the last step you need to accomplish before starting out in social media. Your Facebook personal page is separate from your business page. The reason being is your business page has less engagements.

Learn more about Social Media through my course: https://www.udemy.com/simple-social-media/?couponCode=Blogger25 and sign up at 50% OFF!

• Content Creation: In order for you to be found in search engines is you have to create content. Creating content is crucial in this day and age. The source of your business is going to come mostly from content creation. There are many tools you can create content in:
• Slideshare
• YouTube
• Social Media Press Releases
• LinkedIn Posts
• Creating a blog on your website

• Culture: One of the most important tools for business is excellent customer service. Many of the ways to provide great customer service is through social media. Social media is a great tool to build relationships, new referrals, meet new people and enhance customer service. You have to build your own brand all around. This will have to do with how you're perceived throughout the media.

• Connecting: Once you build new connections/ new relationships, the most important thing to do is to keep those loyal customers. Spam is not the way to keep customers. This can actually cause you to lose these clients. You need to provide value by getting rid of the S word, SALE and switch to the M word, MARKETING. 

• Consistency: Think of social media as campaigns. You have to be consistent all the time when posting content. Being consistent can shift the mind set of others (paradigm). It is really all about social media optimization. Social media can help you show up in the search engine. In my Udemy Course, I offer a successful checklist for optimizing your business needs. 

Manny Sarmiento - President / CEO

New Media, New Marketing, Inc. 

https://www.udemy.com/simple-social-media/?couponCode=Blogger25