Tuesday, April 19, 2016

Social Media Mastery: Can Instagram Online Help Me Build My Business? Instagram for Business

Can Instagram help you build your business?

It is currently a new fad for many businesses to spend hundreds of hours into Instragram, posting, commenting and liking pictures in order to attract new potentials customers for their goods or services.

The real question is: Does Instagram for business provide real engagement?

When you post a new picture on your business’s Instagram feed what do you create? Are your current and potential customers engaging with your business by just clicking the heart button? Are they sharing your post? Are they commenting? These three simply tasks, are they really helping your business.

If you answered yes to most or all those questions, then ask yourself one more question: Are they coming through your door?

It does not matter if you have over a thousand likes and hundreds of comments. This perceived engagement is it really giving you results?

Your answer is most likely: No.

Engagement is a two communication between you (the business) and them (the customer).

While Instagram is a great way to show off the goods and services, it only working if you have a larger audience. If you are a small business you are going to need many more Social Media Tools in order to grow your business. Not just Instagram.

Instagram is just one of the many Level-2 Social Media tools you will need in order to help you build your business, but it is neither the most important tool nor the only tool. Having other Level-1 Social Media tools will help your business grow as you share them on Level-2 Social Media tools.

You can learn more about Social Media M-Levels(TM) on my Simple Social Media Course on Udemy.com. In the meantime, here's your assignment: 

Go to https://www.udemy.com/simple-social-media/?couponCode=BLOG25 and watch the free Preview of my Simple Social Media Udemy course, "Can Social Media Really Make a Difference to Your Business". 

If you are interested in viewing the entire course you can use the Promo Code BLOGGER or just click on the link below and you'll be able to take this amazing course for a reduced price of $25.00. The course is full of amazing, practical knowledge on how to use Social Media tools to grow your business.  I hope that you enjoy the course! 

Best Success to You! 
Manny Sarmiento - Social Media Mann(y)



Thursday, March 31, 2016

Social Media Mastery: Can Social Media Really Make a Difference to Your Business? Simple Social Media

Simple Social Media Free Course
The biggest question I get is as a Social Media expert, teacher and consultant is "can social media really make a difference to your business"? The answer is YES! But only if you use Social Media correctly. 

Social Media is really about SEO! A good Social Media Marketing strategy utilizes Google's algorithms to increase rankings of your website and to rank your Social Media accounts and postings and serve them to the user when the right search terms are entered in Google.

Google loves backlinks, which, by definition, are links on other sites back to your site. The higher the value of the site where the link to your website is posted, the higher the value to your rankings on Google.

As you'll learn in my Simple Social Media Udemy.com course, Social Media is divided into M-LevelsTM

Level-1 Social Media tools are those tools where content is created and Level-2 tools are the Social Media sites where the Level-1 postings are shared. Posting directly on Level-2 Social Media tools works only if you have strong engagement. This means that whenever you post something people react and they post comments, likes and shares! 


Most people will not experience a very active "viral" response to Social Media postings, so we must create Valuable, Keyword-rich, Relevant and Target Market content on our Level-1 Social Media tools in order to get results.  

You can learn more about Social Media M-Levels(TM) on my Simple Social Media Course on Udemy.com. In the meantime, here's your assignment: 

Go to https://www.udemy.com/simple-social-media/?couponCode=BLOG25 and watch the free Preview of my Simple Social Media Udemy course, "Can Social Media Really Make a Difference to Your Business". 

If you are interested in viewing the entire course you can use the Promo Code BLOGGER or just click on the link below and you'll be able to take this amazing course for a reduced price of $25.00. The course is full of amazing, practical knowledge on how to use Social Media tools to grow your business.  I hope that you enjoy the course! 

Best Success to You! 
Manny Sarmiento - Social Media Mann(y)



Saturday, March 19, 2016

How Much Should You Pay for SEO Services? Free Lesson at my "Simple SEO" Course

   I run into many business owners who are spending a lot of money on monthly SEO services. It seems that they were sold on the idea that you need to optimize your website every month. That, in most cases, is a fallacy!  It's a concept and a fraud orchestrated by the "SEO Experts" to separate you from your marketing dollars.

   Here's the truth: unless you have a trending topic that changes regularly, your money is wasted on monthly optimization. Trending topics include, music, movie, sports and other mostly entertainment-based news and concepts.

   I recently saved one of my SEO students the $750 per month he was spending on SEO services. I optimized his website, which was poorly done by his existing contractor. He made the changes and discontinued his monthly SEO optimization service with the vendor, saving him $8,250 for the year!

   There's a lot more to SEO, but the truth is that Search Engine Optimization is simple. Google wants your company at the top of search results.  

   I just published my first course at Udemy.com called "Simple SEO", in which I explain in detail the fascinating world of Search Engine Optimization. 

   You can watch the Lesson on "How Much Should You Pay for SEO Services" for free. Just click on the green "Preview" button.  

   I'd like to invite you to take my "Simple SEO: Search Engine Optimization" course for free if you are a Doral Chamber of Commerce member, or for $24.00 (Normally $297.00) if you are not a DCC member. 

   I'd love to receive feedback from you on the 2 1/2 hour course which you can leave on Udemy. This would help me tremendously as I develop my next Udemy.com course, "Simple Social Media".

   Please use Promo Code "EMAIL24" to enroll in the "Simple SEO" course for only $24.00. Doral Chamber of Commerce members please call for your promo code.   Enjoy the Course!   

   See You Inside,  
   Sincerely, "Social Media Mann(y)"
 
Simple SEO: Search Engine Optimization Made Simple
Simple SEO: Course Intro

Friday, February 12, 2016

Real SEO Save Money on Search Engine Optimization and Get Real Google Results!

You received this real slick email warning you about the dangers of the next Google SEO Update and the negative effects on your rankings! "The Penguin 17 Update is Coming" (not real). With all the erroneous information out there about SEO its no wonder that theres much confusion about how to get your website to the top of Google search! Here's the simple truth about SEO:

SEO Search Engine Optimization Miami
  1. Google wants you to be at the top of the search results: Google gives you all the tools and information you need to get to the top. The "Secret" to Google is... that there is no "Secret" to Google!  Give Google a real, keyword-rich, target-market, relevant and homogeneous website and Google will serve your website at the top of the search results!

  2. You don't need to pay for monthly SEO optimization: Unless you have a trending subject such as movies, music, books or entertainment, there is no need to optimize on a monthly basis. You need to optimize originally as you create your website the correct way and simply design a social media and content strategy that continues to build links and drives traffic to your website!

  3. No one can promise you "Number one on Google": If someone says to you that they will get you on the first page of Google "for only... $", here's what you say.... "No, Thank You!" there quickly walk away! The promises are ususally bogus and they have ways to deceive into believing that they've done it for others... It's usually a lie! Beware and save yourself tons of money!
  4. You can do a very good job of getting your website to the top of Google on your own: I call it "DIY-SEO" or Do It Yourself SEO".  It's easy to optimize your own website if you learn the real techniques of SEO. Start with Google's Webmaster educational tools. Google gives you all the tools you need to learn real SEO optimization.
  5. Avoid the SEO "Gurus": Whether it's an SEO "guru" or the Indian SEO outsourced "expert", or the domestic SEO Agency, SEO has changed. Most of these SEO optimization offers are false or misleading. The best thing you can do is learn real SEO optimization techniques. Because in the New World of SEO you can do a better job than most so called SEO experts. 

Good luck in your SEO and Social Media ventures! For more information feel free to read our other postings on SEO, Social Media and Internet Marketing, or visit our website. 


Manny Sarmiento -CEO
New Media, New Marketing, Inc.
http://www.newmedianewmarketing.com  

Monday, December 7, 2015

Top 8 Tools to Optimize Your Work Day!

Top 8 Tools to Optimize Your Work Day!


This is list of the Top 8 tools to make you and your employees more productive and organized:  I use all of the tools listed here and my productivity has soared. 

Google Calendar

Even though many professionals live and die by their Outlook Calendar, Google’s Calendar is simpler to use and have a great range of features such as collaboration for scheduling and admin, the ability to keep different calendars for different functions or staff, the ability to embed on your websites or blogs and many more useful features for your business!

QuickBooks

QuickBooks is an accounting software package developed and marketed by Intuit. QuickBooks products are geared mainly toward small and medium-sized businesses and offer on-premises accounting applications as well as cloud based versions that accept business payments, manage and pay bills, and payroll functions.

QuickBooks is the best of the best, with many added features such as payroll, inventory, importing capabilities from your bank and merchant accounts, etc. Stay away from the QBO, QuickBooks Online version that Intuit is pushing. Even though Intuit makes QBO sound great, it lacks many features of the desktop version!  QuickBooks is the best way to go for full featured, simple accounting management. 

If you live in South Florida you can find practical live courses at www.QuickBooksTrainingCourses.com 

WordPress

Wordpress is a website creating software. Wordpress allows making websites fast, simply and easy. This software helps you optimize your business’ website to become user and viewer friendly.

WordPress is a free and open source blogging tool and a content-management system (CMS) based on PHP and MySQL, which runs on a web hosting service. Features include a plug-in architecture and a template system. WordPress is used by more than 18.9% of the top 10 million websites as of August 2013. WordPress is the most popular blogging system in use on the Web, at more than 60 million websites. It was first released on May 27, 2003, by its founders, Matt Mullenweg and Mike Little, as a fork of b2/cafelog. As of September 2013, version 3.6 had been downloaded more than 6 million times.

If you live in South Florida you can find practical live courses at www.wordpresstrainingandclasses.com

Evernote

Evernote is an application that allows you to save information in the for of a text file, PDF, picture, voice note or audio note and access it online, from your desktop, laptop, iPad, or iPhones. The notes that you create will sync amongst all of your devices and is easily accessible and searchable. In this application you can create notebooks and tag notes to create your own virtual filing system.
If you want to go paperless, Evernote is perfect for you.

Basecamp

Basecamp is a free project management suite. It keeps project management simple. It is a flexible platform with a selection of plug-in services. And it has a designated discussion area where you can go to ask questions or give your opinion on a project. Basecamp helps to keep all information together and streamline communication.

Hootsuite

Hootsuite is a social media management system tool that helps you keep track and manage your social network channels. It makes monitoring what people are saying about you and your brand easier. Hootsuite allows you to view streams from multiple networks such as Facebook, Twitter and Google+ and post updates directly.

Constant Contact

Constant Contact is an email marketing service that is intuitive and easy for use for all. It follows the simple steps: create a look, select your audience and finally schedule and send your email. With hundreds of free design templates Constant Contact makes email advertising campaigns easy.

You can get a Free 60-Day trial at: http://www.constantcontact.com/index.jsp?pn=imeenrichmentcenter 

Adobe Creative Cloud


Adobe Creative Cloud is a software as a service offering from Adobe Systems that gives users access to a collection of software developed by Adobe for graphic design, video editing, web development, photography, and cloud services. With software accessing Adobe for all your projects is simple and easy. Instead of paying hundreds for Adobe Photoshop and other Adobe products, you can easily subscribe to Creative Cloud from $29.99 to $49.99 per month.

These eights tools will help you be more creative in your business, helping you reduce costs and increasing revenue! Give them a try! You will absolutely love them!  

Manny Sarmiento - CEO / President
New Media, New Marketing, Inc. 
www.NewMediaNewMarketing.com 


Monday, November 23, 2015

Top 10 Wordpress Plugins


Top 10 Wordpress Plugins



WordPress is an open-source CMS which hosts and powers over 7- million websites around the world. From popular news sites to small blogs.

WordPress is popular because of how easy it is to customize to your own requirements with easy to install plugins to make changes to your design or add additional functions to a site. But, with over 30,000 plugins available in WordPress can be a bit overwhelming in deciding which one is the right one for your website.

Below are a few WordPress Plugins that can optimize your website for maximum efficiency.


NextGen Gallery
            This plug in has over 6 million users, and it provides a powerful engine for uploading and managing galleries of images. It also has the capability of batch uploading, import meta data, add/delete/sort images, edit thumbnails, and more.

Contact Form 7
            This plugin can manage multiple contact forms, and you can customize the form and the mail contents flexibly with an simple and easy markup. This form supports other plugins such as Ajax, CAPTCHA and Akismet.

iThemes Security
            This plugin uses a site check to scan your website for malwate, blacklist status, website errors and out-of-date software. The plugin secures any passwords that are being saved in your website.

Popup Domination
            This plugin is about increasing the number of people who sign up to your email list. The more people on your email list, the more traffic you can control. Meaning more money you are capable of making.

Google XML Sitemaps
            This plugin will generate a special XML sitemap which will help search engines like Google to better index your website. It is much easier for the crawlers to see the complete structure of your site and retrieve it more efficiently.

All in One SEO Pack
            With over one million users, this plugin has been around for several year and is one of the most popular SEO plugin. The plugin offers standard requirements that are needed for an SEO plugin such as canonical URLs and sitemap creation. The plugin is beginner friendly, working out the box.

WP Super cache
            Sometimes, WordPress pages can be slow to load and therefore it is important to use a catching plugin. The plugin generates a static html file from your dynamic WordPress blog. Once a html file is generated your webserver will serve that file instead of processing the comparatively heavier and more expensive WordPress PHP scripts. This is a simple and effective catching plugin for beginners.

WP Socializer
            This plugin is an advanced plugin for inserting social bookmarkers and sharing buttons. The features include: buttons on posts, and sidebars.

Gplus-author
            This plugin will get your author’s profile linked in Google+

Facebook & Twitter Social Plugins

            Use text widget  in order to install these plugins, or you can download a simple plugin from WordPress’ directory.