What is SEO, aka Search Engine Optimization?
"SEO is short for search engine optimization. Search engine optimization is a methodology of strategies, techniques and tactics used to increase the amount of visitors to a website by obtaining a high-ranking placement in the search results page of a search engine (SERP) including Google, Bing, Yahoo and other search engines." - Source: Webopedia
Top search engines such as Google, Bing and Yahoo have SEO best practices. Google SEO and YouTube video SEO rules are well defined and explained by Google. SEO definition and SEO meaning is not important because becoming an SEO specialist is relatively easy.
Google's SEO blog and Webmaster Guidelines explains how to get to the top of the Google Search Engine.
Google's SEO best practices include the following:
- On-page SEO optimization such as adding SEO keyword-rich Title Tags, Description Meta Tags, Header <H1> and Sub-Header Tags <H2>, keyword-rich links, SEO image file names and Alt-Tags, URL tag and URL page tags.
- SEO best practices also include creating "authority" by having a presence on the internet with blogs, social media seo pages, YouTube video seo and other authority pages.
- Creating inbound seo links on high Page Rank (PR) sites such as Pinterest, LinkedIn, Twitter and Social Bookmarking sites.
What Google Really Wants as SEO Best Practices:Google wants you to be an "authority" and to provide a Real, Keyword-rich, Relevant and Keyword Homogenous website or blog. This is true for other top search engines such as Bing and Yahoo. So, in terms of real SEO meaning, a true SEO specialist follows not only google SEO guidelines to provide great content searchers are looking for, but also structures such content to meet those guidelines.
So when looking for an SEO defintion and SEO best practices remember that great, keyword-rich content, with proper page structure and an SEO online link building strategy is the best way to go towards getting indexed high on the tp search engines.
If you live in the South Florida area you can attend my live monthly DIY-SEO class or you can take my same course online, Simple SEO, at a discounted price at Udemy.com.
Manny Sarmiento - CEO
New Media, New Marketing, Inc.
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