Thursday, April 16, 2015

Using Microsites to Get to Page One of Google, Bing and Yahoo Search

Getting to the first page of Google is not difficult but it's not guaranteed. No one can promise you number one on Google and actually fulfill that promise! Read my previous blog posting: "Don't Pay for SEO Services! What You Really Need to Know about SEO!


Search Engine Optimization SEO Training Miami, Lakeland, Orlando, Ft. Lauderdale
It can sometimes be challenging to get to the first page of Google and other search engines, and we all know that very few people will browse past the first page of search results! You try and try again and nothing seems to work. What else is there to do? How can you get your business found when someone searches Google? Try micro-sites!

I sometimes refer to Google results, or lack there of, as "mysteries of the Google Universe". So, if you are having a challenge getting to the top of Google search results, how about building a website that is specifically SEO optimized for a specific niche of your business? Here is an example:

A realtor in Miami has a website built for him by his broker. With 28,000+ realtors in Miami, how easy do you think it would be to get his website to the top of the Google, Bing or Yahoo search results? Very difficult! Unless the realtor builds a website broken down and keyword (SEO) optimized for the following:

Real Estate > Homes > Homes in Miami > Homes in Doral > Luxury Homes in Doral > Foreclosed Luxury Homes in Doral > Foreclosed Luxury Town Homes in Doral

At the time of my writing the domain www.foreclosedluxurytownhomesdoral.com was available for purchase at: www.1and1.com . The next step is to run a keyword research on Google Adwords, install WordPress and create a five page microsite, optimized for those keywords and containing a correctly created and submitted sitemap.xml file.

All this may seem daunting but it's really not! Creating websites with WordPress is easy! WordPress websites are very powerful for Search Engine Optimization because of it's SEO and other plugins. I teach hands-on classes in Miami, Ft. Lauderdale and other Florida cities. www.WordPressTrainingandClasses.com .  

Building micro-sites is a powerful strategy that can get you to the top of the search engines. Along with a real Social Media Marketing strategy, you can drive more traffic to your site, increase your clientel and your profits! 

I wish you Great Success! 
Manny Sarmiento - CEO 
New Media, New Marketing, Inc. 

Resources:
http://www.wordpresstrainingandclasses.com - WordPress Training in Florida
http://www.doralchamber.org/search-engine-optimization-diy-seotm-seminar/ - SEO Seminar
http://www.1and1.com/?kwk=150221549 


WordPress Training Classes Miami, Ft. Lauderdale, Lakeland, Orlando